Puma Blue (real name: Jacob Allen) is a force to be reckoned with. The up-and-coming London-based singer, whose catalog is brimming with soulful lo-fi R&B jams, exploded onto the scene last year with his five-track debut EP, Swum Baby—and it looks like he’s planning to continue his streak.
His latest single, “Moon Undah Water,” has been given the music video treatment, and it’s everything you’d expect from the indie act. Think VHS quality, psychedelic retro aesthetics. The grainy Netti Hurley-directed clip features cuts of the crooner spending time at an aquarium alone and jamming with his guitar by the harbor. Very cool.
Watch it below: