It’s glasses galore in Mamamoo’s new “Gleam” video

A promotional single for a South Korean eyewear brand.

Mamamoo Gleam
Image: Mamamoo official YouTube channel

K-pop girl group Mamamoo have dropped a new video for “Gleam,” their promotional single for South Korean eyewear brand Davich Optical Chain.

The song jumps on the tropical pop bandwagon, layering the girls’ signature powerhouse vocals over catchy synths and trap-inspired beats. The accompanying visual stars the four members partying in a retro-style club while aptly sporting a wide array of spectacle frames. Interestingly, the track’s Korean title “다 빛이나” is also a pun on the eyewear brand’s name, because it is pronounced “da bichina.

“Gleam” is Mamamoo’s newest release since their White Wind EP, which arrived in March. Check out their fun new video below: