DIA bloom in vibrant new video for “Hug U”

A cut from their new EP, ‘Flower 4 Season.’

K-pop girl group DIA have returned with a video for their new single, “Hug U.”

In the floral-themed video, the South Korean idols perform in a vibrant garden, explore a bookshop and throw a rooftop party. “Under the cherry blossoms blooming like the spring has passed / I’ll hug you like the summer that was shining brightly / I can smile if I’m in this warm weather with you,” they sing on the chorus.

“Hug U” is off the group’s new EP, Flower 4 Season, which is also the seven-member group’s first release with only five members. “As our comeback promotions approached, we had a discussion among ourselves and with the company. We decided to have the members choose to participate by volunteering,” leader Huihyeon said during a press event, “[Chaeyeon and Somyi] seem to need more personal time, so we respected their decisions.”


Last year, the group released their EP Newtro, which featured the disco-inspired song “Woowa.”

Watch the video for “Hug U” here:


And stream Flower 4 Season below:

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