Park Bom continues her hot streak. After making her highly anticipated comeback in March, the K-pop singer has returned with a brand-new single, “4:44,” featuring WheeIn of Mamamoo.
The song features a melancholic, electronic-driven beat produced by hitmaker Brave Brothers. On it, Bom reminiscences about an old flame and questions what went wrong in their relationship. “I don’t even want to cry / I don’t even want to laugh / I’m not even sleepy / I keep hating you who left,” she belts on the chorus before WheeIn joins in, their angelic voices coming together in harmony.
“4:44” appears on Bom’s latest project re:Blue Rose, a repackage of her previously released EP. The new record also includes a ballad version of her chart-smasher, “Spring.”
Check out the “4:44” music video below: