Travis Scott, Young Thug, MIA unite on “Franchise”

All three rappers appear in the striking music video, which Scott directed.

Travis Scott has released the new song “Franchise” featuring Young Thug and MIA.

Scott had teased the track earlier in the week by posting its cover art, an artwork by George Condo—the same contemporary artist who did the art for Kanye West’s album My Beautiful Dark Twisted Fantasy.

“Franchise” dropped on Friday with a characteristically striking visual, directed by Scott himself. It features a basketball court filled with sneakers arranged to spell out the name of Scott’s Cactus Jack label, a pool full of synchronized swimmers, and a shot that evokes Kendrick Lamar’s iconic video for “Humble.”


All three artists appear in the clip: Thugger and Scott face off in games of golf and poker, while MIA, wearing a suit of flowers, raps as a massive flock of sheep circles her.

This is Scott’s latest release since “The Plan,” which was his contribution to the soundtrack of the Christopher Nolan film Tenet. He has also recently collaborated with Big Sean, Rosalía, Kanye West, Kid Cudi and Gunna.

Scott has been in the headlines recently for non-musical reasons, though: he collaborated with McDonalds to create his own meal, which has reportedly been so popular that the fast food chain has been experiencing ingredient shortages.


Watch the video for “Franchise” here:

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