First there was Travis Scott-branded cereal, now there’s going to be Travis Scott-branded burgers. The Houston rapper recently announced that he has partnered with McDonald’s for a limited-edition meal, which will be featured on the fast-food chain’s menu.
According to CNN Business, Scott is the first celebrity in 30 years to feature on the McDonald’s menu since NBA star Michael Jordan. The rapper’s new burger, called the Travis Scott Meal, will be available from next week onwards until October 4.
The Travis Scott Meal is described as an upgraded version of the fast-food chain’s popular Quarter Pounder burger, which also happens to be the rapper’s favorite McDonald’s meal. Scott’s version will include bacon and lettuce, with a side of fries and BBQ dipping sauce. The meal also comes with a cup of Sprite. Each meal costs USD$6.
“I couldn’t be more excited to bring the Cactus Jack x McDonald’s collaboration to life,” Scott said in a statement. “We are bringing together two iconic worlds.”
— TRAVIS SCOTT (@trvisXX) September 3, 2020
Last year, Scott teamed up with food manufacturer General Mills for a limited-edition run of its Reese’s Puffs cereal. He helped design exclusive custom cereal boxes, which featured graphics from his Astroworld album.
Elsewhere on the music front, La Flame recently contributed a song titled “The Plan,” to Christopher Nolan’s new spy thriller Tenet. In July, the rapper teased a joint album with fellow Cactus Jack artist Chase B.