Happy New Year! Here’s another roundup of the hottest new hip hop clips that have dropped over the past four weeks. Here are our picks for the very first edition of the new decade:
Lil Uzi Vert was quick to usher in the new year in style with the drop of the video for “Futsal Shuffle 2020.” In the dance-filled visual, the rapper and his friends show off their fancy footwork and choreography over the infectiously catchy track in different settings. “Futsal Shuffle 2020” is the lead single from Uzi’s highly anticipated sophomore LP, Eternal Atake, and seems to be a good sign of what’s to come next from the Philadelphia rapper.
In the music video for “Carefree,” a cut from his latest EP The Circus, Mick Jenkins tackles racial discrimination that black men face with law enforcement. On the track, the Chicago rapper laments on not being able to live “carefree” because of the color of his skin. In the clip, Jenkins gets unjustly pulled over on a highway and accosted by the police while he hangs out with his friends on the beach.
The Michael Garcia-directed music video for Lil Mosey’s “Never Scared” takes a leaf out of George Miller’s 2015 film Mad Max: Fury Road. In the visual for the track from his album, Certified Hitmaker, Mosey enlists Trippie Redd to rap about their come-up in a scorching desert, surrounded by beautiful women and dilapidated vehicles.
Future has teamed up with Drake yet again for the much-hyped collaboration “Life is Good.” In the accompanying music video for the single, the pair swap their lavish rap careers for normal day jobs as they work at a fast food drive-through, as trash-collectors and in IT. The clip also features cameos from other notable musicians like Lil Yachty, 21 Savage, Mike Will Made-It and actor Big Bank Black. The dynamic duo have been teasing the sequel to their highly acclaimed 2015 joint project What a Time to be Alive, but until that arrives, “Life is Good” will do just fine.
A blistering girl power anthem from the upcoming Birds of Prey soundtrack, “Diamonds” by Megan Thee Stallion and Normani arrived alongside some equally compelling and zany visuals. The music video features the pair as ringmasters in a brightly colored funhouse, where they play whack-a-mole and take down their enemies in different ways. Scenes of actress Margot Robbie as the titular main character Harley Quinn are also scattered throughout the video.
In the cinematic music video for 070 Shake’s “Guilty Conscience,” the GOOD Music rapper delivers a powerful message about masculinity and societal norms. The visual features men crying and facing their emotions when they’re alone, before they put on a rowdy front when confronted by their friends, smashing cars and getting into brawls. “Guilty Conscience” is a single from Shake’s debut album Modus Vivendi.
The five-minute video for “Numb/Bipolar” covers two Young MA songs from her debut LP, Herstory in the Making. On the somber tracks, the Brooklyn emcee tackles the topic of a crumbling love life fueled by alcoholism and drugs. In the accompanying red-tinted visual, Young MA and her lover go back and forth between fighting and making up, becoming stuck in a loop of a toxic relationship.
The video for “Why I Still Love You” continues the narrative from previous Missy Elliott Iconology videos like “Throw it Back” and “DripDemeanor.” The new clip follows a young girl as she walks through the illustrious Hall of Missy, an exhibition gallery celebrating the rapper’s greatest achievements. This time, our protagonist stumbles upon a black-and-white portrait of the rapper and is transported back in time to witness Missy performing as a leader of a girl group from the 60’s, 70’s and 80’s. The rapper dons a glamorous sequined jumpsuit before switching to era-appropriate flowery vests and leather jackets.
Smokepurpp enlisted Denzel Curry to rap and wreak havoc in an art gallery in the chaotic video for “What I Please.” The clip features snakes and trippy visuals as the duo harass hoity-toity art connoisseurs, spray graffiti and have a really messy dinner while exchanging rapid-fire lyrics over a bass-heavy beat.
Jack Harlow got the Lyrical Lemonade treatment recently as evidenced from the Cole Bennett-directed video for “What’s Poppin.” In the visual, Harlow coolly raps in a diner with his friends as they vibe out, eat fettucine pasta and play darts. The JetsonMade- and Pooh Beatz-produced banger is the latest from the Kentucky rapper, whose debut album is on the horizon.
Check out previous hip hop MV roundups.