Rico Nasty’s coming off a triumphant 2018, what with her major label debut Nasty and fiery loosies like “Guap (LaLaLa).” But as her new single, “Roof,” proves, she’s not taking a break anytime soon.
At the start of its accompanying music video, a robotic voiceover proclaims the song “the ballad of Rico Nasty,” and demands that the world “exalt the new OG.” What follows is a bizarre, sci-fi visual that mixes old-school internet aesthetics with distorted pageant footage and cultish imagery, tied together by Nasty’s commanding presence.
As the rapper’s opening yell of “Kenny!” makes clear, “Roof” is a Kenny Beats production. Together, they made magic on Nasty, and have linked up again for more music—earlier this month, the producer tweeted that they’d completed a project together, but decided to keep an air of mystery by withholding its release date.
— kennybeats (@kennybeats) January 23, 2019
Perhaps this new banger is a glimpse of what the dynamic duo have in store. Watch the “Roof” video below: