Meek Mill has partnered with Jay-Z’s Roc Nation entertainment company to launch a new full-service label called Dream Chasers Records.
The rappers met at Roc Nation’s New York office on Tuesday afternoon to formalize their venture. The duo inked the deal at a small press conference, celebrating their partnership with glasses of champagne.
The 32-year-old Meek will serve as president of Dream Chasers Records, which will manage its own artist development, marketing, promotions and other business matters. The label previously existed as a small imprint under Rick Ross’ Maybach Music Group, but was limited to a handful of mixtape releases.
“Everything [Meek] has done leading up to this point shows he is ready to [lead] the next generation,” Jay-Z said during the conference. “We look at the big picture—this is way beyond signing artists and having hot records.”
“I always felt like I had a responsibility to lead the culture as much as I can,” Meek added. “I always say Jay-Z and others that came before me was like a snow plow for people like myself. They made it easier to walk through the snowstorm. I want to continue to be a snow plow for the next generation coming behind me.”
Dream Chasers is the latest business venture by Meek, who recently acquired a stake in sports retailer Lids. Earlier in the year, Jay-Z and Meek joined forces to launch the Reform Alliance, an organization that lobbies for criminal justice reform in the US.
Watch the duo speak on the Dream Chasers project below: