Another month, another roundup of the hottest new hip hop clips that have dropped over the past four weeks. Here are our picks for the May edition:
“The video to this song is happening right outside your window.” That’s how the clip for “Pig Feet” begins: by bringing viewers back down to earth. Released June 1, the righteous collaboration between Terrace Martin, Denzel Curry, Kamasi Washington, Daylyt and G Perico is a direct response to the nationwide protests sparked by the killing of George Floyd at the hands of police. The “Pig Feet” video collates footage of demonstrators taking to the streets, signs in hand—but also scenes of even more police brutality at the protests themselves.
Sit back, relax and watch some TV—at least that’s what Spillage Village try to do in their video for “End of Daze.” The supergroup—comprising Dreamville signees JID and EarthGang, as well as musicians like 6LACK, Mereba and more—can’t tear their eyes away from the small screen as news broadcasts recount the year’s tragedies, from nationwide protests to Kobe Bryant’s death.
It’s not a Cole Bennett-directed visual if it’s not chaotic and completely outrageous. In NLE Choppa’s video for “Shotta Flow 5,” the Memphis rapper takes out a stalker creeping in his home, gets attacked by toy soldiers and befriends a bunch of talking fruits before violently chopping them up. But watch out for a scene-stealing cameo from NLE Choppa’s mom, whose comedic delivery is on point.
YG’s message loud and clear: police brutality and racial injustice towards Black people needs to end now. The black-and-white video for “FTP” juxtaposes harrowing clips of police violence with footage from peaceful Black Lives Matter protests in Los Angeles. It also features a montage of YG leading protesters down the streets as they chant “Fuck the police” in unison. As the rapper says so himself, “Police already hate me, why not?”
The NBA is aiming to resume its season next month, and if her video for “Tap in” is any indication, Saweetie’s hyped. The rapper palms a glittering basketball, shows off her cars and dances with her girls on the court in the eye-popping video for the sassy, bass-heavy track, which was released just in time for summer.
Swae Lee makes hits with his brother Slim Jxmmi as the party-starting duo Rae Sremmurd, but he strikes a more paranoid pose on his solo track “Reality Check.” In the video, nauseous effects distort cliché scenes of excess and debauchery, while brief shots of police on the street nod to ongoing societal turbulence. It all makes for a fitting visual for a song in which Swae reflects on the trappings of fame and fortune.
Anderson .Paak takes a different vantage point on current events in his visual for “Lockdown”: the aftermath of protest. The musician and his friends—including Syd of The Internet, Top Dawg Entertainment’s SiR and Dumbfoundead—head to a diner to grab a bite to eat and clean up after standing up against racial injustice. Later in the clip, .Paak heads home and starts working on “Lockdown” at the piano. The video ends with a rendition of the Black Lives Matter logo composed of names of victims of police brutality.
In the first video from City Girls’ brand-new album City on Lock, JT and Yung Miami play a pair of disgruntled fast-food chain employees. They get fired after an unhappy customer complains about their service, and their friends suggest the duo start a new line of work on the adult social network OnlyFans. What ensues is a series of flashy, provocative cuts of City Girls flaunting jaw-dropping ’fits for the camera and rolling in stacks of cash.
Like everyone else on earth right now, Tyga badly wants to go on vacation. But with most the world still in lockdown, the rapper decided to conjure up his dream holiday destination with the help of special FX: Tyga chills out on a tropical island with his ladies and cruises through Hollywood with a Marilyn Monroe lookalike. Elsewhere, he shoots hoops on a fiery court and leads a board meeting with old executives.
Doja Cat’s music videos for her Hot Pink era have been on point, and the latest one for “Like That” proves she’s not dropping the ball anytime soon—even in a pandemic. Doja and featured guest Gucci Mane are confined to one set for the clip, but they make it work, even elevating the experience with whimsical effects and illustration. The standout has to be Doja’s very own magical Sailor Moon-esque anime avatar.
Check out previous hip hop MV roundups.