Action Bronson has unveiled one helluva trippy visual for his latest single, “White Bronco,” off his forthcoming album of the same name.
The self-directed clip opens with Bronson sparking a joint before he falls into a psychedelic world. Neon-colored images of running horses, blooming flowers and close-ups of insects splash across the screen as the rapper spits rhymes about his uptown crew and living the luxe life. “Twenty alligators die for this shit I put my foot in,” he raps.
“I’ve been making music for almost ten years, and now I’m happy to go back to the basics, back to making music without giving a fuck about what’s going on on the outside,” Bronson stated in a press release. “I’m liberated, I feel amazing, I’m manifesting my art in many different mediums. White Bronco is a nice representation of who I am right now. And who I like being. I’m in a happy zone.”
White Bronco drops later this fall via Empire Records. The record is the rapper’s fifth studio album and the follow-up to 2017’s Blue Chips 7000.
Watch “White Bronco” here: