The xx’s Romy Madley Croft has released her debut solo single, “Lifetime.”
“Lifetime”—released under the mononym Romy—is an infectious slice of synth-filled dance pop, a world away from The xx’s icy, minimal atmospherics. It arrived with a gloriously analog lyric video, directed by Patrick Savile, with psychedelic washes of color and VHS stylings.
“Lifetime” was produced by Headie One collaborator Fred Again.. and Marta Salogni. Romy wrote the song during the coronavirus lockdown, she revealed on Facebook. “My intention with this song is to celebrate life, togetherness, to appreciate the moment before it’s gone.”
She added, “I think subconsciously the upbeat energy of the song is a reaction to the stillness and anxiety I was feeling in lockdown. I was missing the pace of the outside world, spontaneous moments, the euphoria of dance floors, of love and connections with my friends and family. I realized when everything was stripped back, simple moments of togetherness, meant the most to me.”
Romy first announced her solo project in an Instagram Live session in April, teasing new music that would be more dance-focused than that of her main band. The xx—the trio of Romy, Jamie xx and Oliver Sim—have been hard at work on the follow-up to their third album, 2017’s I See You. Earlier this year, Jamie xx also dropped the solo track “Idontknow,” and appeared on a new song by The Avalanches.
Listen to “Lifetime” below: